FoodBev Media
A digital publication so central, the parent company renamed itself around it.
PERIOD
2008–2015
ROLE
Editor-in-Chief / Managing Editor Digital
Newsletter
subscribers
Podcast
episodes produced
Built FoodBev.com into the destination publication for the sector, with 26,500+ newsletter subscribers. Moved the business from declining print to a sustainable digital model. The publication became so central that the parent company rebranded from Zenith International Publishing to FoodBev Media.
Led writers, commissioning editors and contributors, working closely with sales and the events team. Online Media Awards: Winner, Best Commercial Innovation (2011); finalist, Best Use of Social Media (2013).